Contributor Profile

Jeanel Alvarado

EDITOR-IN-CHIEF

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

Why Fenty Beauty Is Not Considered A Luxury Brand

Why Fenty Beauty Is Not Considered A Luxury Brand

When debating whether Fenty is a luxury brand, measuring it against established luxury brands and their defining features is crucial. We’ll evaluate Fenty based on quality, exclusivity, price point, and brand identity. What Defines a Luxury Brand? Luxury brands stand…

FAQStrategy
Top 5 Fashion Designers of the 1930s

Top 5 Fashion Designers of the 1930s

The 1930s was an era marked by its elegance and sophistication; the decade juxtaposed the opulence of high fashion with the practicalities demanded by the Great Depression. The trends of the era, from flowing bias-cut gowns to broad-shouldered jackets, were…

FashionHistory
Top 11 Iconic Fashion Designers of the 1940s

Top 11 Iconic Fashion Designers of the 1940s

The World War II era necessitated practicality and resourcefulness in clothing, yet it also provided the canvas for innovative designers to create enduring styles. Tailored mannish suits with peplum jackets, padded shoulders, and knee-length straight skirts became staples, reflecting the…

FashionHistory
Top 9 Iconic Fashion Designers of the 1950sy

Top 9 Iconic Fashion Designers of the 1950s

The 1950s marked a renaissance in fashion, a time when elegance and sophistication reigned supreme. After the minimalist wartime styles, this decade welcomed a return to opulence, femininity, and glamour. It was an era that saw the emergence of fashion…

FashionHistory
Top 11 Iconic Fashion Designers of the 1960s

Top 11 Iconic Fashion Designers of the 1960s

The fashion of the 1960s was a vibrant tapestry of bold designs, colorful patterns, and innovative materials. Designers like André Courrèges and Pierre Cardin pushed the boundaries of fashion, inspired by social movements, technological advances, and a newfound desire for…

FashionHistory
Top 18 Iconic Fashion Designers of the 1970s

Top 18 Iconic Fashion Designers of the 1970s

The 1970s were marked by diverse fashion trends that laid the groundwork for the bold styles of the 1980s. This decade saw the emergence of pantsuits for women and leisure suits for men as workwear became more gender-neutral. Fashion disasters,…

FashionHistory
Top 17 Iconic Fashion Designers of the 1980s

Top 17 Iconic Fashion Designers of the 1980s

The 1980s was a decade that celebrated individuality, broke down barriers, and pushed the limits of what fashion could represent. The trends that emerged during this period, from power dressing and androgynous styles to the torn-clothes fad and the return…

FashionHistory
The 21 Iconic Fashion Designers of the 1990s

Top 21 Iconic Fashion Designers of the 1990s

The 1990s were a transformative period in fashion, marked by the rise of key trends and the emergence of iconic designers who left an indelible mark on the industry. This era celebrated a mix of minimalist aesthetics, grunge influences, retro…

FashionHistory
Top 15 Iconic Fashion Designers of the 2000s

Top 15 Iconic Fashion Designers of the 2000s

The fashion industry of the 2000s was characterized by innovation, eclecticism, and the resurgence of past styles blended with new interpretations. This decade witnessed the rise of fast fashion, the fusion of global trends, and the distinct evolution of textures,…

FashionHistory
What Are Tariffs and How Do They Affect Retail Prices?

What Are Tariffs and How Do They Affect Retail Prices?

When you hear the word “tariff,” it might sound like political jargon, but it directly impacts your wallet. Tariffs have fueled heated debates recently, particularly as the United States imports over $500 billion in goods from China annually. With discussions…

Terminology
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