Contributor Profile

Jeanel Alvarado

EDITOR-IN-CHIEF

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

How to Spot Fake Online Shopping Sites

How to Spot Fake Online Shopping Sites

With the holiday season in full swing, it’s vital to recognize the latest tactics used by scammers and the methods to identify fake online shopping websites. With over $1 trillion spent on online retail in the U.S. in 2022 alone,…

Strategy
Walmart Rolls Back Diversity Policies Amid Conservative Pressure

Walmart Rolls Back Diversity Policies Amid Conservative Pressure

Walmart, the world’s largest retailer, has announced a significant rollback of its diversity, equity, and inclusion (DEI) policies. This decision aligns with a growing trend among major corporations responding to pressure from conservative activists, particularly following the recent political climate…

NewsRetail
Shein Seeks to Maintain Legal Pressure on Temu

Shein Seeks to Maintain Legal Pressure on Temu

Shein, the Chinese fast-fashion giant, urges a federal court in Washington to keep its lawsuit against rival Temu active. The lawsuit alleges copyright infringement, trade secret theft, and false advertising, highlighting the intense competition between these online retail powerhouses. RB…

FashionLaw
Credit: Boohoo.com

Boohoo Co-Founder Boosts Company Stake Amid Market Fluctuations

Carol Kane, co-founder of Boohoo, increased his stake in the company by purchasing 294,350 ordinary shares. This decision comes when the retail sector is experiencing various challenges, making the co-founder’s confidence in Boohoo’s future particularly noteworthy. RB Insights The co-founder…

FashionNews
Zara vs. Shein vs. Cider: Which Is Better?

Zara vs. Shein vs. Cider: Which Is Better?

Zara has long been a staple in the fast fashion industry, known for its trendy and affordable pieces. However, in the face of rising competition from brands like Shein and Cider, it’s essential to take a fresh look at what…

Fashion
7 Facts You Need To Know About Cider Clothing

10 Facts You Need To Know About Cider Clothing

Cider Clothing has quickly become a buzzword in fast fashion, known for its trendy designs, affordable prices, and social media presence. But before you hit that “Add to Cart” button, you should learn a few key things about this brand.…

FAQStrategy
What is Acubi fashion, and Where to Shop?

Acubi Fashion 101: What it is & Where to Shop

Acubi fashion, an innovative style originating from Korea, is characterized by its minimalist yet avant-garde aesthetic; Acubi effortlessly blends oversized clothing, muted tones, graphic baby tees, and mesh tops to create a refined yet edgy look. It draws inspiration from…

FashionTrends
'The True Cost': 4 Key Takeaways

‘The True Cost’: 5 Key Takeaways

In a world where clothing is often seen as a mere commodity, Andrew Morgan’s documentary The True Cost (2015) sheds light on the hidden realities of the fashion industry. It reveals the intricate web of human lives and environmental impacts…

Sustainability
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