Overview
About Prada
Prada is an Italian luxury fashion house known for sophisticated ready-to-wear, leather goods, and footwear. Founded by Mario Prada, it leads the Prada Group including Miu Miu and Church's.
Latest coverage
Prada News
Prada Builds Spring/Summer 2027 Around the Skirt as a Design System
Miuccia Prada and Raf Simons used a single graphic skirt silhouette to test materials, fastenings and styling across the new womenswear collection.
Zendaya Makes Surprise Appearance at Prada Beauty’s New York Photo Studio
Prada Beauty brings its Paradoxe campaign into a two-city experience combining fragrance discovery, professional portraits and personalized consultations.
Prada Names Namtan Tipnaree a Brand Ambassador
Prada has named Namtan Tipnaree a brand ambassador, adding a new face to the house’s public-facing brand relationships. Prada announced the appointment with a two-image presentation under its Prada People identity.
ICICLE Names Sabato De Sarno Creative Director Across Fashion and Accessories
Sabato De Sarno will oversee ICICLE’s ready-to-wear, accessories and eyewear, with his first collection set for Autumn/Winter 2027–28.
Prada Turns Its Handbag Into ‘Prada Antique’
Prada gives six handbag silhouettes a hand-finished, cocoa-brown leather treatment designed to create an individually antiqued appearance.
Prada Puts Hunter Schafer Front and Center in “Simple Stories,” Its Fall-Winter 2026 Campaign
Hunter Schafer, alongside Troye Sivan, Kelvin Harrison Jr., and Chen Haoyu, portrays private scenes that redefine Prada's approach to fashion.
Prada Beauty Turns Purple Into a Retail Experience With Wisteria Pop-Ups in London and Manchester
The collection highlights purple tones as an extension of Prada's visual identity, featuring innovative lip balm and blush shades.
Prada Lands in London Heathrow Terminal 5 With a New Departures Boutique
Heathrow's Terminal 5 boutique, designed by Roberto Baciocchi, showcases Prada's minimalist architecture and high-end fashion.
Prada Gentle Monster Turns Tokyo Aoyama Into a 3D Stage With Three Titanium Frames Five Fictional Forces
This exclusive pop-up at Prada Tokyo Aoyama and Gentle Monster Tokyo Aoyama combines art, technology, and fashion, offering a unique sensory experience.
Prada Mode turns New York into a live broadcast of Nicolas Winding Refn and Hideo Kojima’s Satellites II
From Tokyo to NYC, Prada Mode's 'Satellites II' blends art, technology, and human interaction.
Rankings
Where Prada ranks
- Position 10 of 10 Most Influential Luxury Maisons
- Position 8 of 10 Top 10 Most Mentioned Fragrance Brands by Influencers in 2025
- Position 6 of 9 World’s Most Visited Luxury Fashion Brand Websites (Jan 2026)
- Position 8 of 10 Top 10 Luxury Pet Clothing and Accessories in the World (2026 Ranking)
- Position 2 of 10 Top 10 Influential Brands of Fashion Month 2025
Research library · 11 reports
Mentioned in RETAILBOSS reports
Explore the studies featuring this brand. Position badges show its place in the report’s published ranking.
Position #3RETAILBOSS Research
Top 10 Most Popular Luxury Brands in the USA
Luxury fashion brands ranked by normalized online search interest in the United States.
Explore report
Position #6RETAILBOSS Research
Top 10 Luxury Pet Brands in the World 2026
Luxury pet collections ranked by assortment breadth, clothing focus and 2025–2026 product activity.
Explore report
Position #10RETAILBOSS Research
Top 10 Hermès Rivals for Luxury Handbags
Luxury handbag brands compared across resale value, craftsmanship, exclusivity and heritage.
Explore report
Featured in reportRETAILBOSS Research
Top 10 Brands Leading the Bag Charm Trend
How leading brands are turning bag charms, collectible mascots and personalization into an accessible luxury growth strategy.
Explore report
Position #2RETAILBOSS Research
Top 10 Luxury Perfume Brands by YouTube Views
Luxury perfume brands ranked by verified 90-day YouTube views across official channels from February through May 2026.
Explore report
Position #1RETAILBOSS Research
Top 10 Luxury Perfume Houses in Italy
Luxury perfume houses ranked by estimated Italian website visits and month-over-month traffic growth in April 2026.
Explore report
Position #2RETAILBOSS Research
The Luxury Value Gap Study: Polène Tops List
A RetailBoss ranking of ten luxury brands based on the gap between consumer-perceived value and actual market pricing.
Explore report
Position #8RETAILBOSS Research
The Top Luxury Fashion Brands in Singapore
A Singapore market ranking based on monthly website traffic and year-over-year search growth across leading luxury brands.
Explore report
Featured in reportRETAILBOSS Research
Top 10 Luxury Fashion Brand Cafés Worldwide
The luxury cafés turning hospitality, place and social visibility into a new form of brand experience.
Explore report
Position #6RETAILBOSS Research
Top Luxury Brands by Desirability in Spring/Summer 2026
A comparative desirability ranking of the luxury houses shaping consumer attention, cultural relevance and demand worldwide.
Explore report
Position #2RETAILBOSS Research
The Most Searched Luxury Shoe Brands Globally
A ranked view of the luxury footwear houses commanding the strongest consumer search demand and digital audience attention worldwide.
Explore report
Insights & Trends
Analysis
Data-led insights and trend observations featuring Prada.
- Insights · Feb 20, 2026Top 10 Balenciaga Competitors and Alternatives
- Insights · Feb 19, 2026Top 10 Designer Handbag Brands by Consumer Demand and Resale Value in 2026
- Insights · Jan 30, 2026Top 10 Luxury Clothing Brands for Men in 2026
- Insights · Jan 22, 2026The Top 10 It Bag Index of 2025
- Insights · Jan 15, 2026Top 10 Hermès Competitors for Designer Handbags
- Insights · Sep 7, 2025Top 10 Luxury Handbag Brands, Ranked by Revenue
- Insights · Jan 20, 202510 Most Famous Luxury Brands in the UK (2025 Ranking)
- Insights · Jul 3, 2024Report: Top 10 Luxury Fashion Brands of 2024 in U.S.
- Insights · Jun 17, 2024Top 10 Sustainable Luxury Brands Worldwide, by customers opinion
- Insights · May 25, 2024Report: 60% of Luxury Consumers Prefer Brands Prioritizing D&I
- Insights · Apr 24, 2024Report: Miu Miu named fashion’s hottest brand by The Lyst Index (Q1 2024)
- Insights · Apr 22, 2024The 10 Most Popular Luxury Brands (2024 Ranking)
- Insights · Apr 22, 202410 Most Followed Luxury Brands on Instagram (2024 Ranking)
