Contributor Profile

Jeanel Alvarado

RetailBoss Contributor

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

DUER Scales Up Across Europe and U.S. Amid Surging Demand

DUER Scales Up Across Europe and U.S. Amid Surging Demand

Canadian performance apparel brand DUER today announced the launch of DUER Europe alongside an ambitious retail expansion plan across North America. Following a decade of success in Canada and the U.S., the brand has launched in Europe through a strategic…

NewsRetail
The Inkey List to Launch at Ulta Beauty

The Inkey List to Launch at Ulta Beauty

British skincare brand, The Inkey List is known for its affordable, ingredient-focused products, is officially launching at Ulta Beauty, expanding its US retail presence and making its cult-favorite formulas even more accessible to American consumers. The Inkey List’s debut at…

BeautyNews
What Is Rhode Skincare Known For?

Inside Hailey Bieber’s Science-Backed Beauty Brand

Rhode Skincare, founded by Hailey Bieber in 2022, has rapidly established itself as a disruptive force in the beauty industry. The brand’s business model is anchored in minimalism, accessibility, and efficacy, focusing on a lean product lineup that delivers high…

BeautyDTC

Lululemon Sues Costco over alleged ‘Dupe’ apparel

Vancouver-based Lululemon has filed suit in the US District Court for the Central District of California, alleging that Costco is offering “confusingly similar” replicas—commonly known as “dupes”—of its signature jackets, sweatshirts, and pants. The complaint states these products infringe on…

NewsRetail
Does Retail Only Mean Clothing?

Does Retail Only Mean Clothing?

While many people instinctively associate the word “retail” with clothing stores, the reality is that retail encompasses a far broader spectrum of products and services. Gaining a clear understanding of what retail truly involves is crucial—not only for consumers seeking…

EducationFAQ
Difference Between Retail vs Wholesale Business

How To Tell If Retail or Wholesale?

If you’re launching a startup, knowing whether you are a retail or wholesale business is essential for setting up your operations, marketing, and compliance correctly. Many entrepreneurs and business owners find themselves unsure of where they fit on this spectrum,…

FAQGlossary

SKIMS Goes Big With 16 Store Launches in 2025

Kim K’s fashion empire is going brick-and-mortar in a big way. Kim Kardashian’s shapewear and lifestyle brand Skims is making a major push into physical retail, announcing plans to open 16 new locations across the United States this year, bringing…

NewsRetail