Author Profile

Jeanel Alvarado

EDITOR-IN-CHIEF

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

Gap Just Went High Fashion With 1 Viral Collection

Gap Just Went Premium Fashion With New Collection

Gap is stepping into the designer spotlight with serious heat. Gap Inc.’s premium fashion venture, GapStudio, has officially launched its highly anticipated summer collection, marking another significant milestone in the brand’s evolution under the creative direction of acclaimed designer Zac…

Retail
Eastman redefines Green Cosmetics with Esmeri™ CC1N10

Eastman redefines Green Cosmetics with Esmeri™ CC1N10

Eastman has unveiled a landmark innovation in sustainable beauty, introducing Esmeri™ CC1N10—a biodegradable micropowder poised to transform the color cosmetics industry while aligning with strict EU microplastics regulations. Eastman Debuts Esmeri™ CC1N10 for Cosmetics Global specialty materials leader Eastman announced…

BeautyNews
What Is a Mom-and-Pop Store?

What Is a Mom-and-Pop Store?

A mom-and-pop store is a small, family-owned business rooted in the local community, known for its personalized service and unique charm offering a shopping experience that stands apart from big-box retailers and chain stores. Defining a Mom-and-Pop Store A “mom-and-pop”…

FAQStrategy
At Home Launches Closing Sales at 26 Stores With Up to 30 Percent Off

At Home Closing Sales Begin, 26 Stores With Steep Discounts

At Home is rolling out major closing sales at 26 locations nationwide, offering deep discounts on home décor and essentials while inventory lasts. The popular home furnishings retailer has brought on board Hilco Consumer – Retail to manage these events,…

Retail
Coach Foundation Unveils $20M Dream It Real Expansion 2025

Coach Foundation Unveils $20 Million Dream It Real Expansion

The Coach Foundation is taking bold steps to empower the next generation of dreamers. In a landmark announcement, the Foundation revealed a transformative $20 million investment to advance opportunities for under-resourced young people across North America. This move nearly doubles…

NewsRetail
NYX Taps Paris and Saweetie for IYNYK Push 2025

NYX’s New Campaign Taps Paris Hilton and Saweetie

NYX Professional Makeup is turning up the glam and the fun this summer with its latest campaign, “If You NYX [Professional Makeup] You Know” (IYNYK), featuring none other than Paris Hilton and Saweetie. The campaign highlights the brand’s commitment to professional quality,…

BeautyNews
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