Author Profile

Jeanel Alvarado

EDITOR-IN-CHIEF

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

Zara Bets Big on San Francisco While Others Retreat

Opinion: Zara Bets Big on San Francisco While Others Retreat

Retailers close, cities evolve, and new opportunities emerge. Against a backdrop of boarded storefronts and “For Lease” signs that have dominated Union Square’s narrative, Zara’s announcement of a new flagship store represents more than just another retail opening. It signals…

Retail
GUESS JEANS Expands to 2 New Markets with VERDY Partnership

GUESS JEANS Partners with VERDY for Bold Retail Expansion

To enhance its global presence and expand into the Japanese market, GUESS JEANS has announced a creative partnership with renowned Japanese multi-hyphenate artist VERDY. This collaboration marks a pivotal moment for GUESS JEANS, blending VERDY’s contemporary artistic vision with the…

FashionNews
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