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P180, a retail innovator, has officially announced its investment in the upscale fashion retailer Elysewalker to expand its footprint in the luxury retail market. This partnership is pivotal for both entities as they aim to leverage their unique strengths to…
The HubSpot State of Marketing report reveals compelling insights into the impact of video marketing on sales and overall business growth. According to the data, 87% of marketers have observed increased sales directly attributable to their video marketing efforts. This…
In 2023, global online shopping exhibited notable trends in consumer spending habits and the influence of traffic sources on order values. According to data from Statista, online shoppers spent an average of approximately $2.95 per visit across all categories during…
Macy’s is set to open its fourth Bloomie’s location in New Jersey this fall. This news is part of an ambitious small-format strategy aimed at redefining the shopping experience by introducing more intimate and conveniently located stores. The upcoming Bloomie’s…
Stand Earth, the non-profit organization, known for its rigorous stance on environmental issues, claims that Lululemon is engaged in greenwashing. As reported by CBC, Canada’s Competition Bureau has opened a formal investigation into Lululemon’s environmental claims in its marketing campaigns, a spokesperson for the agency told CBC…
The line between inspiration and imitation often blurs in the fashion industry, leading to heated debates about originality, creativity, and intellectual property rights. The industry, known for its rapid cycles and constant pursuit of the “next big thing,” sees tremendous…
The European Union has recently intensified its oversight of Shein, a Chinese-founded fast-fashion retailer, by incorporating it into a list of digital platforms subject to stringent safety regulations. This move is part of the EU’s broader strategy to ensure online…
Showrooming is a consumer behavior where shoppers visit physical retail stores to examine, try on, and research products before leaving to find and purchase the same or similar items online at a lower price. This practice has become increasingly popular…
Retail is the sale of goods and services to consumers, typically in small quantities, for personal or household consumption. Retail businesses are the final link in the supply chain, purchasing products from wholesalers or manufacturers and selling them directly to…
The LIFE BY DESIGN podcast aims to provide valuable resources and guidance for underserved fashion designers looking to build scalable brands. Hosted by Charmaine Mischel, a Fashion Designer and Brand Consultant with extensive experience in the NY Fashion Industry, it…