Contributor Profile

Jeanel Alvarado

EDITOR-IN-CHIEF

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

Bambi Baby Opens Flagship Store in New York City

Bambi Baby Opens Flagship Store in New York City

Bambi Baby is opening a new flagship store in the heart of New York City, bringing nearly 50 years of baby furniture and gear expertise to a two-level showroom at 655 6th Ave., New York, NY 10010. From neighborhood store…

NewsRetail
Top 10 Yeezy Competitors & Alternatives

Top 10 Yeezy Competitors & Alternatives

This RB report provides an analysis of Kanye West’s Yeezy brand, that redefined modern streetwear through its avant-garde footwear and monochromatic, oversized aesthetic. As of 2026, the market has shifted significantly. While Yeezy remains a cultural touchstone, its dominance is…

Insights
eBay Announces Fourth Quarter 2025 Full Year Financials

eBay Announces Fourth Quarter 2025 Full Year Financials

eBay Inc. closed 2025 with a strong finish, delivering double-digit top-line growth, expanding its AI tools for sellers and buyers, and deepening its position in recommerce and collectibles. For retailers and brands, the results spotlight where the marketplace is investing…

News
Top 10 Balenciaga Competitors and Alternatives

Top 10 Balenciaga Competitors and Alternatives

This RB report provides a comprehensive analysis of the competitive landscape for Balenciaga, the luxury fashion house that has defined the modern era of subversive luxury and ugly cool aesthetics. As of 2026, Balenciaga remains a cultural powerhouse, but it…

Insights
Brandy Melville Controversal Documentary

10 Most Controversial Moments from Brandy Melville Documentary

Brandy Melville's journey from a popular teen fashion brand to a symbol of controversy is a stark illustration of the darker side of fashion. Known for its "one size fits most" policy, discriminatory hiring, and the disturbing content of executive communications.

News
American Apparel Documentary

10 Most Controversal Moments on American Apparel Documentary

American Apparel's story is a complex tapestry woven with threads of innovation, controversy, and ultimately, collapse. The controversies surrounding Dov Charney's conduct, the hyper-sexualized marketing, and the problematic workplace environment serve as a cautionary tale.

News
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