Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

857 Articles Published | Follow:
What does Backorder mean in retail?

Backorders are a common occurrence in retail. They happen when an item that a customer…

COGS: Cost of Goods Sold for Retailers

Retailers need to track the cost of goods sold (COGS) to ensure they are profitable…

Fashion Seasons: The Calendar Dates Explained

Fashion is always changing, and keeping up with the latest trends can be a challenge.…

What Is Retail Shrinkage?

Shrinkage, sometimes referred to as “shrink,” is the loss of inventory between when it arrives…

What is Dead Stock?

Dead stock is a common problem for retailers, resulting in excess inventory that takes up…

What is Direct-to-Consumer (DTC) Ecommerce?

Direct-to-consumer (DTC) is a sales strategy where manufacturers and consumer packaged goods (CPG) brands sell…

What Is Brand Equity?

In today’s competitive landscape, building a strong brand identity is crucial to the success of…

Average Transaction Value (ATV): How to Calculate It

Average transaction value (ATV) is a critical metric for retailers. It measures the average amount…

What is Inventory Aging?

The success of any retail business depends on many factors, but the most crucial one…

What is Average Order Value (AOV)?

Average Order Value (AOV) is a metric that helps retailers understand their customers’ purchasing behaviours.…

What Is an Anchor Store?

When it comes to retail, an anchor store is a term that is widely used.…

The Ultimate Guide To Retail Space Leasing

Leasing retail space is a complex process that involves more than just finding the right…

9 Steps to Leasing Retail Space

Direct-to-consumer (DTC) brands have experienced significant growth in recent years, thanks to their innovative marketing…

How to Choose the Perfect Retail Space

When it comes to commercial real estate investments, retail buildings can be an excellent way…

What is Retail Real Estate?

Retail real estate is a vital segment of the commercial property market that focuses on…

ESPRIT Opens a Long Term, NYC Pop Up Space

Esprit, the iconic lifestyle brand, has announced the opening of a long-term pop-up space at…

Prada Group and Adobe partner to reimagine retail experience

Prada Group announced an enhanced partnership with Adobe to reimagine in-store and digital experiences in…

100 Precent Price Hikes: Inflation Hits Drugstore Beauty Retailers

The beauty industry has recently experienced a surge in prices, with drugstore beauty brands being…

Google Testing New Generative AI Shopping Experience

Google is set to revolutionize the online shopping experience by testing AI-powered solutions designed to…

Maison Margiela CEO Resigns After a Short but Successful Tenure

Maison Margiela, a renowned Paris-based fashion house, has recently experienced a significant change in its…