BIRKENSTOCK Opens Two New China Boutiques in Hangzhou and Shanghai
The brand's strategic investment in premium shopping destinations reflects its dedication to providing high-quality footwear that supports natural foot movement.
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Articles by RETAILBOSS Team
On and Cadence Bring Marathon Fuel to Chicago Runners Before Race Week
This unique activation supported marathon training by offering pre-filled running belts and bottles with Cadence bars, electrolytes, and gels.
McQueen Dresses Jennie in Hand Sprayed Lace for Osaka’s Summer Sonic
The McQueen Autumn/Winter 2026 and Spring Summer 2026 collections inspired Jennie's stage wardrobe, featuring contrasting materials and subversive silhouettes.
Fenty Beauty Turns Myer Melbourne Into an Immersive Beauty Destination
The immersive retail experience combines beauty products, skincare, and exclusive fragrance, celebrating Melbourne's creative culture.
Fabletics Builds a 45 Store Pipeline After Reaching $1 Billion in Revenue
The brand will triple its international retail footprint by 2026, entering markets like India, the UAE, and Central America.
Saks Fifth Avenue To Host Luxury Retail Career Hiring Event Nationwide
Applicants are encouraged to bring a résumé and be prepared to discuss their interest in fashion, luxury service, and client relationships.
KAYALI Turned Atelier Des Lumières Into a Fruity Dream World For Eden Sweet Peach 35
The brands' recent launches in Paris, London, and Sicily showcase how technology can be a powerful tool in building memorable and engaging experiences.
On Expands Australian Retail Footprint With a New Flagship in Sydney’s Eastern Suburbs
The Sydney store brings the complete On offer together in one location, featuring running shoes, performance apparel, and lifestyle footwear.
Onitsuka Tiger Places Shipping Containers Beneath Parisian Chandeliers for ATELIER TIGER
ATELIER TIGER transforms The Travellers Club into a public space that reveals the hands-on work behind Onitsuka Tiger's footwear, bridging the gap between Japan and France.
John Lewis Brings Sportswear Recovery Technology and AI Fitness to Oxford Street
This transformative investment in Sports departments across Oxford Street, Liverpool, Cheadle, and Glasgow reflects a broader strategy to refresh stores.