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The Top 10 Most Popular Bag Charms in 2026
A ranking of the bag charms gaining the fastest search momentum, from fashion houses and jewellery brands to beverage and robotics crossovers.
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The Top 10 Most Popular Bag Charms in 2026 — at a glance
This table follows the original report’s order and terminology. Figures relate to the study period stated below, not live measurements.
| Rank | Charm | Growth |
|---|---|---|
| 1 | 818 Tequila | +5,000% |
| 2 | Coach | +2,850% |
| 3 | Mirumi / Yukai Engineering | +550% |
| 4 | BaubleBar | +450% |
| 5 | Pandora | +130% |
| 6 | Madewell | +80% |
| 7 | Dior | +60% |
| 8 | Marc Jacobs | +40% |
| 9 | Piper K | +30% |
| 10 | Clare V. | +30% |
Source and study period: A RETAILBOSS Analysis of bag charms interest based on Google search data, July 2025- August 2026
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