LVMH Names Clara Boissonnas As CEO of Pucci

Boissonnas currently serves as women’s leathergoods product director at Louis Vuitton. LVMH credits her with helping shape the house’s collections and product development, experience that will bring a product led perspective to the Pucci CEO role.

Beccari said her ability to combine creative ambition with business understanding makes her suited to lead the brand.

He described her contribution to Louis Vuitton as grounded in “deep product expertise” and a “strong creative sensibility.” Leadership transition at Pucci Boissonnas succeeds Saar Debrouwere, whose next role will be announced later. In its announcement, LVMH thanked Debrouwere for her work with Miceli on Pucci’s development.

The handover changes the executive leadership while Miceli remains the creative director named in the company’s statement. The appointment connects Pucci more closely to product and merchandising expertise developed at Louis Vuitton.