Messika Unveils Its Shanghai P66 Boutique

“Such a proud and joyful moment!” Sassine said of the boutique. His announcement states the location as Shanghai P66 and thanks the teams involved in bringing the project to completion.

A Client Setting Built Around Curves and Colour The supplied photographs show a broad storefront framed in richly veined stone, with illuminated portals and the Messika name above the entrances.

Inside, rounded jewelry vitrines lead into smaller seating areas, while purple upholstery and carpeting provide a recurring colour reference. The layout moves between product presentation and consultation: standing display areas give way to tables, chairs and a lounge-style grouping.

The boutique’s identity is carried through those different settings rather than confined to the facade. A New Address Within an Established Shanghai Presence This is not Messika’s first arrival in Shanghai. The house’s own account of its October 2021 opening identifies Grand Gateway 66 as the site of its first Shanghai flagship…