Author Profile

Jeanel Alvarado

EDITOR-IN-CHIEF

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

LemLem

Lemlem: Ethiopian Fashion Brand Sold at Nordstrom

Lemlem is an Ethiopian fashion brand that has gained international recognition for its commitment to ethical and sustainable practices. Founded by supermodel Liya Kebede, Lemlem is a brand that celebrates women and nature, with its name meaning ‘to bloom and…

BusinessFashion
Amazon U.S. sales will pass $640 billion in 2024

Study: Amazon U.S. sales will pass $640 billion in 2024

A new study by Momentum Commerce has forecasted a significant surge in Amazon’s U.S. retail sales for the year 2024. The figures are staggering, with sales expected to reach an impressive $641.3 billion, marking a robust 19.9% increase or an…

Insights
Is Cider fast fashion?

Does Cider Use a Fast Fashion Business Model?

Cider, an online retailer launched in 2020 has carved a niche for itself in the wardrobes of the TikTok generation. But beneath its vibrant collections and social media savvy lies a pressing question: Is Cider a proponent of fast fashion?…

Fashion
Concept Store: Definition & Examples

What is a Concept Store?

Concept stores have emerged as a new and exciting trend in the retail industry, offering consumers a unique and immersive shopping experience. Unlike traditional retail stores, concept stores focus on creating an environment that goes beyond simply selling products. They…

GlossaryStrategy
What is a Retail Expert? Definition & Meaning

Retail Expert: Definition & Meaning

Retail expert is a professional with extensive experience and expertise in retail operations, sales strategies, consumer behavior, and market trends. Retail experts are skilled at analyzing data to improve store performance, developing effective merchandising plans, and providing training to enhance…

GlossaryStrategy
Retailer

Retailer: Definition, Types & Examples

Retailers play a crucial role in the market, serving as the bridge between manufacturers and consumers. They are an essential part of the supply chain, bringing products and services to the end-users. Without retailers, it would be challenging for manufacturers…

GlossaryStrategy
Small Business Saturday 2024: November 30th

When is Small Business Saturday 2024?

Small Business Saturday is an annual event in the United States on the Saturday after Thanksgiving. It was first introduced in 2010 by American Express to encourage consumers to support small businesses during the holiday shopping season. Small Business Saturday…

Strategy
Fashion Marketing Terms

41 Key Fashion Marketing Terms To Know

Fashion terminology is the very fabric that connects designers’ visions with the runway, and ultimately, to the retail stores where trends come to life for consumers. This specialized vocabulary serves as a bridge between the abstract art of design and…

MarketingStrategy
Substitute Good: Definition & Examples

Substitute Good: Definition & Examples

Substitute goods are products or services that can be used in place of one another; they serve similar purposes and satisfy the same basic desire or need of the consumer. When the price of one increases, the demand for its…

EducationGlossary
Retail Real Estate Definition

Retail Real Estate: Definition, Types & Examples

In the bustling heart of commerce, where the pulse of consumerism beats loudest, retail real estate stands as a foundational pillar that supports an enormous ecosystem of shopping experiences. This multifaceted sector encompasses the spaces where brands reach out to…

EducationGlossary
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