Author Profile

Jeanel Alvarado

EDITOR-IN-CHIEF

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

Jlo at Macys stores

JLo Beauty Makes Its Grand Debut at Macy’s

Jennifer Lopez has officially launched JLo Beauty at Macy’s stores, marking a significant milestone. This luxurious skincare line, developed by the multi-talented Jennifer Lopez, is now available to shoppers nationwide, in-store and online. JLo Beauty was initially launched on January…

Beauty
Bloomie’s by Bloomingdale’s to open in Seattle

Bloomie’s by Bloomingdale’s to open in Seattle

Bloomingdale’s, the iconic American luxury department store chain, has announced its expansion to the West Coast with a new “Bloomie’s” store set to open in Seattle, Washington on November 2, 2023. The store will be located within the University Village…

Real EstateRetail
Jeanel Alvarado Featured Retail Expert for AfroTech

Jeanel Alvarado Featured Retail Expert for AfroTech

As a globally recognized retail expert, Jeanel Alvarado is known for her expertise in marketing, e-commerce, merchandising, technology, and direct-to-consumer operations. She is the Founder and CEO at RETAILBOSS, an internationally recognized media publication and consultancy firm that serves as a…

Technology
Start Selling to Retail Stores

10 Tips to Start Selling to Retail Stores

Getting products onto the retail shelves is a dream come true for many brands. However, achieving this milestone requires meticulous planning, effective strategy, and persuasive negotiation skills. This guide will walk you through a proven 10-step process to secure retail…

Strategy
RETAILBOSS DISCOVERY

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