Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

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How to approach retail buyers?

Approaching retail buyers is a crucial step in getting your product into stores and expanding…

The Biggest Luxury Conglomerates in the World

The fashion and luxury industry is dominated by several major corporations that have established themselves…

Why The Super Rich Love Understated Dressing

The super-rich have a penchant for understated dressing, often opting for simple and elegant styles…

Nordstrom to close downtown San Francisco locations

Nordstrom has announced plans to close its two downtown San Francisco locations, dealing a significant…

Temu surpass rival Shein in daily shopping app downloads

Temu, a rapidly growing shopping app owned by Chinese e-commerce giant Pinduoduo, has been making…

How Can Fashion Retailers Avoid Overstocking

In the fast-paced world of fashion retail, maintaining optimal inventory levels is crucial for success.…

7 Retail Sales Strategies To Attract Affluent Shopper

When it comes to attracting affluent shoppers, you will need to invest in specific retail…

How to write product descriptions using AI Tools, ChatGPT

In the world of e-commerce, product descriptions play a crucial role in attracting customers and…

Five Men's Skincare Trends To Know For 2023

The men’s skincare and personal care market is booming due to several factors that have…

The allure of counterfeit goods among Gen Z shoppers

The rise of counterfeit goods among Generation Z has become a significant concern for luxury…

How to Get your Beauty Brand in the Hands of Editors

In the competitive world of beauty, getting your brand noticed by editors and featured in…

How To Get Your Brand Into The Hands of Celebrities

In today’s competitive market, getting your brand into the hands of celebrities can significantly boost…

5 Tips for Getting Your Beauty Brand Noticed by Retailers

Launching a new beauty brand into retailers can be a challenging yet rewarding endeavor. One…

5 Ways To Raise Capital For Your Beauty Brand

Starting a beauty brand can be an exciting and rewarding venture, but it requires significant…

The Ultimate Guide To Markdown Strategies

Markdown strategies are essential for retailers looking to clear out inventory, increase sales, and maintain…

The Secrets of Luxury Brand Marketing: 9 Tips For Reaching High-End Consumers

Luxury brands have always been associated with exclusivity, quality, and prestige. To effectively sell to…

How Luxury Brands Are Enhancing Customer Experience with AI

AI technology is making significantly enhancements to the luxury retail experience for customers by offering…

5 Consumer Trends Marketers Need to Know

In today’s rapidly evolving marketing landscape, it is crucial for marketers to stay ahead of…

Versace cuts ties with luxury hotel after 25 years

The iconic Palazzo Versace hotel on the Gold Coast of Australia is set to undergo…

Louis Vuitton sues Atlanta Mall for Millions In Counterfeit Goods

Louis Vuitton, the renowned French luxury brand, has filed a lawsuit against Westgate Discount Mall…