AMI PARIS is deepening its footprint in London with a new 18 month pop up at 135 Sloane Street in Chelsea, bringing its Marais inspired store concept, Spring Summer 2026 collection and a curated selection of works by artist Andreas Diaz Andersson to one of the city’s most established luxury corridors.
A Long Term Pop Up On Sloane Street
The new space spans about 117 square metres (1,259 square feet) at 135 Sloane Street, London SW1X 9AX, and will operate for 18 months as AMI searches for a new permanent London location. It strengthens the brand’s presence alongside its Wardour Street store and shop in shops at Harrods and Selfridges, positioning Sloane Street as a key additional touchpoint for UK and international clients.
A spokesperson told TheIndustry.fashion that the long term pop up format allows AMI to establish itself in an area with “both local and international clientele” and high…
traffic while it evaluates longer term options in the city. Menswear, Womenswear And Accessories From SS26 The boutique offers an extensive slice of the AMI “vestiaire”, carrying menswear, womenswear and accessories, starting with the Spring Summer 2026 collection.
SS26 is presented by the brand as an ode to Parisian elegance, blending relaxed sophistication and refined tailoring with easy, summer ready separates.
On Sloane Street, this translates into a wardrobe that runs from suiting and outerwear to shirts, dresses, knitwear and leather goods, giving London shoppers access to the same cross category mix they would find in AMI’s Paris flagship.
A Marais Flagship Atmosphere In Chelsea The store’s design follows AMI PARIS’ global store concept, echoing the Marais flagship in materials and mood. Key elements include: Soft beige tones that create a warm, residential feeling rather than a stark retail box. Oak wood details for furniture and fixtures, adding natural warmth…
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