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Read the latest retail news from RETAILBOSS, covering store openings, brand expansion, ecommerce, consumer trends and business strategy.
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In a high-stakes corporate clash, footwear giants Crocs and Joybees have taken their rivalry to the courtroom. The two companies are embroiled in a legal battle over intellectual property, market competition, and trade secrets, with each filing competing claims against…
Birkenstock, the iconic German sandal manufacturer, is reportedly considering an Initial Public Offering (IPO), a move that could potentially value the company at over $6 billion. The company, which has been in operation since 1774, is currently owned by L…
TikTok, the popular social media platform, has opened its first-ever pop-up shop on London’s iconic Oxford Street. This strategic move is aimed at showcasing the power of the TikTok Shop feature, which has revolutionized the world of social commerce. The…
Rihanna has stepped down from her role as Chief Executive Officer (CEO) of her lingerie brand, Savage X Fenty. Rihanna has not only made a name for herself in the music industry but also in the world of fashion. Savage…
Have you ever wondered what makes certain retail brands thrive while others barely survive? The secret lies in their marketing strategy. In this comprehensive guide, we will unlock the secrets of retail marketing and delve deep into its core principles.…
Historical DTC marketing examples explain why brands diversify their media mix rather than depend on a single advertising channel.
Curallux, a leading ISO-13485 certified US manufacturer of photobiomodulating medical devices, is revolutionizing the wellness and beauty industry with its innovative use of medical-grade lasers. With an impressive revenue of $25.4 million, Curallux has established itself as a pioneer in…
The Athlete’s Foot (TAF), a renowned sneaker store, has been making strides in promoting Black ownership within the footwear industry through its Strategic African American Retail Track (StAART) program. Launched in the summer of 2020 amidst the Black Lives Matter…
TikTok, the social media platform that has taken the world by storm with its short-form videos, is set to make a significant move into the retail sector. Known for its ability to create viral trends and challenges, TikTok has become…
Paco Rabanne has recently undergone a significant transformation, rebranding itself as simply “Rabanne”. This change comes in the wake of the death of its founder, Paco Rabanne, who passed away at his home in Portsall, Ploudalmézeau, France, on February 3,…
Saks Fifth Avenue, a premier destination for luxury fashion, which is predominantly female-dominated with 65% of its employees being women, has been known for its expertly curated assortment of high fashion and superior customer service. This year, Saks has taken…