Make the Dot is emerging as one of the most practical AI wins in fashion, with LF Distribution Holding Inc., a Li & Fung company, using the platform to cut design timelines dramatically while boosting buyer engagement across global retail partners. The collaboration shows how targeted, workflow-native AI can help brands move from idea to production faster, with fewer samples and more commercial-ready concepts.
How Make the Dot Is Changing Design
Make the Dot is an AI-powered collaborative fashion design platform built specifically for fashion teams rather than generic image generation. Its tools help designers move from moodboards and concept sketches to ultra-realistic, production-ready visuals on a single shared digital canvas.
By integrating research, ideation, prototyping, and line sheet creation, Make the Dot reduces the need for early physical samples and shortens time-to-market for brands and retailers worldwide. The platform also supports real-time collaboration and supplier integration, making it easier…
for teams across countries and time zones to align on final product direction. Li & Fung’s Results: From Days to Hours Since adopting Make the Dot, Li & Fung’s design team has reported striking productivity gains.
According to the company, research time dropped from one day to just one hour, and line sheet creation was reduced from seven days to one, freeing designers to spend more time refining ideas instead of fighting workflows. These speed gains have also translated into stronger commercial performance.
Li & Fung notes that buyer engagement has increased thanks to higher-quality AI visuals that are closer to final product execution and easier for retail partners to evaluate and buy into. AI That Supports, Not Replaces, Designers Inside Li & Fung, the team behind this rollout sits within an AI-native innovation group focused on embedding intelligent tools into every stage of the product lifecycle.
Mel Limoncelli, SVP, Head of Licensed Brands – Apparel at Li & Fung, said, “As an AI-native team within LF, we’re pushing creative boundaries by embedding AI into every stage of our process… Make the Dot has become one of the tools that help drive success for us today.” Far from…
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