LTK Formerly rewardStyle Raises $2 Billion Valuation

In November 2021, LYK raised $300 million from SoftBank’s Vision Fund, valuing the Dallas-based company at $2 billion. The investment will be used to accelerate growth initiatives, expand the company’s international presence, and develop new products for creators, brands, and shoppers.

“We believe there is a paradigm shift in the way consumers shop, which has highlighted the tremendous role creators play in guiding the online retail experience,” said Lydia Jett, Managing Partner at SoftBank Investment Advisers.

“LTK has built a seamless shopping platform that now reaches millions of monthly shoppers in more than 100 countries.

We are thrilled to be partnering with Amber Venz Box, Baxter Box and the team to support LTK’s long-standing advocacy of global creators as they continue to scale.” LTK has been profitable for many years, with consumers purchasing more than $3 billion worth of products annually through the platform…