Hotel Collection: Consumer Trends Report 2024

a concerning 25% of Americans are getting less than six hours of sleep each night. Hotel Collection: Valentine’s Day Giftset In terms of hygiene, 61% of Americans share their bed with a partner or spouse, potentially doubling the amount of dirt and grime present.

Pets or guests frequent the beds of half the population at least once a week, further contributing to the uncleanliness. Despite 45% of people having sex at least once a week, an equal percentage wash their sheets less frequently than a few times per month.

When it comes to sleep quality, many people report that they experience similar or better sleep in hotels compared to at home. Scent plays a significant role in optimizing sleep, with meditation and white noise being the only more popular methods.

Fresh, clean, or soapy fragrances are preferred by 67% of individuals, while 57% favor calming and aromatic scents reminiscent of luxury hotels. The report also highlights that only 20% of people maintain a strict bedtime or sleep schedule, indicating widespread struggles with sleep consistency…