BusinessLuxury

Rent the Runway Expands Luxury Handbag Rentals for Icon Members

A new pilot tests the commercial potential of luxury accessories within an existing rental customer relationship.

A model seated with a selection of luxury handbags in Rent the Runway’s campaign.
BusinessLuxury

Rent the Runway Expands Luxury Handbag Rentals for Icon Members

Photo: Rent the Runway campaign.

Rent the Runway is expanding its luxury handbag offering with a pilot for eligible Icon members, launched on November 2, 2026. The company’s announcement describes hundreds of styles from more than 20 designer brands, available for 30-day rentals at prices that vary by bag.

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