Author Profile

Jeanel Alvarado

EDITOR-IN-CHIEF

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

Sephora Affiliate Program

10 Most Popular Beauty Affiliate Programs in 2025

As the beauty industry grows exponentially, beauty affiliate programs offer an incredible opportunity for influencers, content creators, and beauty enthusiasts to earn substantial income while promoting their favorite products. Here’s a list of the top 10 beauty affiliate programs you…

AnalysisStrategy
6 Best Tips to Generate Online Customer Referrals

6 Best Tips to Generate Online Customer Referrals

Referral programs are among the most effective methods for attracting new customers and nurturing brand advocates. You can start incentivizing current customers to spread the word about your online store, you can leverage the trust they have within their social…

BeautyNews
Rhode Beauty Pop-up Store Photos

10 Tips To Give A Great Product Demonstration

A compelling product demonstration can be a powerful tool to engage potential customers, build brand recognition, and drive sales. In this guide, we’ll explore 10 essential tips to help you master the art of product demonstrations. From leveraging high-quality visuals…

FAQStrategy
Top 5 Beauty & Personal Care Online Shopping Websites

Top 5 Beauty & Personal Care Online Shopping Websites, Report

Beauty consumers are increasingly focused on cost-saving strategies, web traffic often mirrors consumer interest and brand growth. However, high-end beauty brands, like elorea, are gaining recognition among US consumers with +1,156% YoY growth. Additionally, consumers clearly prefer DTC sites.nIn the…

InsightsRetail
Top 5 Apparel & Accessories Websites in 2024, Report

Top 5 Apparel & Accessories Websites in 2024, Report

As 2024 draws close, the fashion and apparel industry is witnessing significant digital shifts. November has seen some impressive growth in website rankings on SimilarWeb, driven partly by the dynamic shopping habits of Generation Z, who have shown increasing environmental…

Insights
10 Lesser Known Facts About Nordstrom Family

10 Lesser Known Facts About Nordstrom Family

When exploring the Nordstrom family’s remarkable journey in the retail world, one uncovers a fascinating array of statistics that reveal the depth of their influence and the scale of their operations. Here are ten interesting facts about the Nordstrom family…

BusinessRetail
10 Unsettling Fast Fashion Waste Statistics To Know

10 Unsettling Fast Fashion Waste Statistics To Know

The fast fashion industry has drastically transformed how we purchase and dispose of clothing, often with severe environmental consequences. In pursuit of rapidly changing trends, this sector churns out products at breakneck speed, neglecting the ecological footprint it leaves behind.…

FashionInsights
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