Contributor Profile

Jeanel Alvarado

EDITOR-IN-CHIEF

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

What Is a Mom-and-Pop Store?

What Is a Mom-and-Pop Store?

A mom-and-pop store is a small, family-owned business rooted in the local community, known for its personalized service and unique charm offering a shopping experience that stands apart from big-box retailers and chain stores. Defining a Mom-and-Pop Store A “mom-and-pop”…

FAQStrategy
At Home Launches Closing Sales at 26 Stores With Up to 30 Percent Off

At Home Closing Sales Begin, 26 Stores With Steep Discounts

At Home is rolling out major closing sales at 26 locations nationwide, offering deep discounts on home décor and essentials while inventory lasts. The popular home furnishings retailer has brought on board Hilco Consumer – Retail to manage these events,…

Retail
Coach Foundation Unveils $20M Dream It Real Expansion 2025

Coach Foundation Unveils $20 Million Dream It Real Expansion

The Coach Foundation is taking bold steps to empower the next generation of dreamers. In a landmark announcement, the Foundation revealed a transformative $20 million investment to advance opportunities for under-resourced young people across North America. This move nearly doubles…

NewsRetail
NYX Taps Paris and Saweetie for IYNYK Push 2025

NYX’s New Campaign Taps Paris Hilton and Saweetie

NYX Professional Makeup is turning up the glam and the fun this summer with its latest campaign, “If You NYX [Professional Makeup] You Know” (IYNYK), featuring none other than Paris Hilton and Saweetie. The campaign highlights the brand’s commitment to professional quality,…

BeautyNews
Lemme Hit with Lawsuit over Deceptive Product Claims

Lemme Hit with Lawsuit over Deceptive Product Claims

Kourtney Kardashian Barker’s Lemme supplement empire is under legal scrutiny, as allegations of deceptive advertising spark a class action investigation by a national litigation firm. Lemme Faces Class Action Over Deceptive Marketing The popular wellness brand Lemme, founded by reality…

BeautyLaw
Sony Unveils 2025 Twinmotion Integration for Spatial Reality Display in US

Sony Unveils Twinmotion Integration for Spatial Reality Display

Sony is bringing enhanced 3D visualization to creators across the US with the new integration of Twinmotion for its Spatial Reality Display, the real-time 3D visualization tool powered by Unreal Engine. This development opens up new creative possibilities for architects, designers, filmmakers,…

NewsTechnology
Lost Sues Lady Gaga for $100M over ‘Mayhem’ Mark

Lost Sues Lady Gaga for $100M over ‘Mayhem’ Mark

Surf brand Lost International has set off a legal storm in the entertainment and lifestyle worlds, alleging that Lady Gaga’s latest album and merchandise have infringed upon its iconic “Mayhem” logo. Legal Battle Over “Mayhem” Logo Heats Up California-based surfboard…

Retail
MEC Suppliers Sue over Unpaid Merch as Sale Rumors Swirl

MEC Suppliers Sue over Unpaid Merch as Sale Rumors Swirl

As financial pressures mount, Vancouver’s Mountain Equipment Co. (MEC) is under fire from suppliers over unpaid bills, with several lawsuits filed and the company reportedly exploring a sale for the second time in five years. Several suppliers of the iconic…

LawNews
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