The Coach Foundation is taking bold steps to empower the next generation of dreamers. In a landmark announcement, the Foundation revealed a transformative $20 million investment to advance opportunities for under-resourced young people across North America.

This move nearly doubles its commitment to the North American Dream It Real program by 2030, aiming to accelerate the Foundation’s ambitious goal of awarding 10,000 scholarships by the end of the decade—and putting them on track to reach that milestone even sooner.

Dream It Real: A Legacy of Impact

The Dream It Real program stands as the Coach Foundation’s flagship initiative, deeply rooted in its mission to create opportunities and remove barriers for the next generation. Through collegiate scholarships, mentorship, and vital resources, the program has already made a significant impact:

• 97% of Dream It Real scholars are on track to graduate college on time—a remarkable feat compared to the 21% national average for students from similar backgrounds.

• 94% of scholars are first-generation college students, graduating with 88% less debt than the national average.