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Procter & Gamble’s beauty brands, OLAY and Pantene, have introduced a new personalized beauty line called Boosters, exclusively available at Walmart. Launched on April 20, 2022, the innovative product line aims to cater to consumers’ unique skin and hair needs.…
Kate McLeod, a former pastry chef turned beauty entrepreneur, has announced a retail partnership with Sephora.com on April 19, 2022. The brand is best known for its waterless, plastic-free, and zero-waste Body Stone solid moisturizers. These innovative products are designed…
Gabrielle Union and Dwyane Wade, a power couple in the entertainment and sports industries, have ventured into the world of baby care with the launch of their brand, PROUDLY. The brand was co-founded by the couple on April 12, 2022,…
Sally Beauty Holdings, the leader in professional hair color, just launched its third Cultivate Accelerator Program focused on bringing beauty entrepreneurs’ business plans and visions to life. Consistent with its mission to bring professional-quality products to consumers and professionals through…
Rihanna’s Fenty Beauty has taken the beauty world by storm, and in 2022, it expanded its reach even further. On March 6, 2022, Fenty Beauty launched into all of Ulta Beauty’s 1,300+ store locations across the United States, as well…
Ariana Grande, the Grammy-winning pop artist, has expanded the availability of her makeup and beauty brand, R.E.M. Beauty, by launching it at Ulta in 2023. The brand, which was founded in 2019 and is based in Pacoima, California, offers a…
The Artificial Intelligence-powered consumer brand group, announces its new skincare brand, 100.co co-founded with Winnie Harlow, CAY SKIN by Winnie Harlow, is now available at top beauty retailer Sephora at 251 locations. Harlow, a globally renowned supermodel, raised $6.5M in…
The same-day shopping and delivery company, Shipt and renowned prestige beauty retailer, Sephora, announce a new partnership, bringing a wide range of beauty and wellness products to the doorsteps of Shipt customers in as soon as an hour. To celebrate…
Mielle Organics, the fastest growing Black-owned & women-led global beauty brand, is now sold at the nation’s largest beauty retailer Ulta Beauty. Their award-winning multicultural haircare is available to shop at all 1,300+ stores nationwide & online at ulta.com. Founded…
IPSY announces newest collaboration, Glam Bag X Madelaine Petsch. Petsch will join a list of previous, highly-coveted Glam Bag X collaborations including Huda Kattan, Khloe Kardashian, and most recently, Addison Rae. The sixth edition of IPSY’s Glam Bag X features…