Sephora and Rare Beauty Team Up for Second ‘Rare Impact’ Campaign

Founded in 2020 by Selena Gomez, the Rare Impact Fund aims to mobilize $100 million for organizations focused on increasing access to youth mental health services and education worldwide.

This campaign builds upon the success of last year’s inaugural partnership, which saw extensive backing from Sephora’s robust global network, encompassing both their physical stores and digital platforms.

In 2023, the inaugural campaign achieved significant results, and this year promises an even greater impact with participation across Sephora’s operations in 27 markets, including the U.S., Canada, France, Germany, and Australia.

“It is with great pride that we renew this unique partnership with Rare Beauty and the Rare Impact Fund…