Aritzia Brings a Vlog-Style Employee Voice to Its Concierge Hiring Campaign
Aritzia’s employee-led recruitment video pairs candid commentary with a preview of holiday service work, offering a Gen Z-facing angle on retail hiring.
Your RetailBoss feed
Create a free account to follow the brands and topics you care about. Your choices are saved and ready whenever you return.
Following is a saved on-site preference. It does not subscribe you to email alerts.Category
Read the latest retail news from RETAILBOSS, covering store openings, brand expansion, ecommerce, consumer trends and business strategy.
Browse
Loading topics...
Aritzia’s employee-led recruitment video pairs candid commentary with a preview of holiday service work, offering a Gen Z-facing angle on retail hiring.
Primark’s Mall of America debut combines nearly 35,000 square feet of selling space with a locally themed launch as the retailer expands across the Midwest.
Opening September 10, Little Luxuries links discovery-sized beauty products with eligible full-size purchases online, giving BEAUTYSPACE a new direct-to-consumer format.
GANNI's Mercer Street store uses a custom, shelf-lit fixture to turn the Bou bag's recognizable silhouette and color range into a product-first window campaign.
Victoria Beckham’s SoHo debut brings ready-to-wear, accessories, fragrance and beauty together as the brand builds a direct retail presence in the US.
Kenzo interprets the entrance of its founder’s home for Galeries Lafayette, September 3–October 14.
Romy combines a Violet Cakes Airstream café, sculptural handbag display and a Europe-exclusive bag at Selfridges.
Boots confirms a health, beauty and wellness refresh at Oxford Retail Park.
The newly refurbished flagship preserves the heritage of British tailoring while providing a contemporary shopping experience.
Photographed by Nadine Ijewere, the campaign features a diverse cast in dynamic seasonal looks set against the vibrant backdrop of NYC.
Balmain’s Jeanne Briand installation turns its creative transition into a shopper-facing presentation at Galeries Lafayette Paris.