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Nordstrom Expands Latinx Diversity With Inclusive Beauty Product Assortment

Nordstrom celebrates Latinx history month and in support of our goal to deliver $500M in retail sales from brands owned by, operated by or designed by Black and/or Latinx individuals by the end of 2025, Nordstrom has launched a shopping hub to spotlight the many Latinx-owned, operated and designed brands including Viva La Bonita, Camila Mesar, Squeeze de Citron, Costa Brazil, Kids of Immigrants, Kid Dangerous, Holo, Alix NYC, Tata Harper, The Honest Company and Clare V. Customers can shop these brands by visiting the Nordstrom.com Latinx-owned and founded brands product category.


Nordstrom expands their inclusive beauty product assortment, with a goal of supporting brands that serve the needs of all customers, our Inclusive Beauty initiative features a curated assortment of products created for everyone. In celebration of Latinx Heritage Month, we are expanding our Inclusive Beauty category to include new Latinx-owned brands such as Costa Brazil, Joaquina Botanica, Nopalera and Vamigas which will launch on Nordstrom.com and in stores. 


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