RetailSephora

PROVEN Launches Into Sephora

Personalized skincare brand announces a groundbreaking new partnership with prestige beauty retailer Sephora, bringing PROVEN’s leading skincare personalization technology and skincare solutions to Sephora customers.

Published: Jan 19, 2023 8:56 AM

By Jeanel Alvarado

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RetailSephora

PROVEN Launches Into Sephora

Personalized skincare brand announces a groundbreaking new partnership with prestige beauty retailer Sephora, bringing PROVEN’s leading skincare personalization technology and skincare solutions to Sephora customers.

In 2018, PROVEN participated in Sephora Accelerate, the retailer’s brand incubation program dedicated to building a community of innovative, inspirational brand founders in beauty.

In December 2022, Sephora announced this years participants for its Sephora Accelerate 2023 brand incubator program, with a cohort of seven BIPOC brand founders spanning fragrance, makeup, and skincare.

The partnership, which marks PROVEN’s first entrance into retail and Sephora’s first move into skincare personalization, consists of both digital and brick-and-mortar experiences. The partnership comes as consumer demand for personalized solutions is at an all-time high.

“We are so pleased to work alongside PROVEN and bring our clients effective, personalized skincare solutions in this new format,” said Brooke Banwart, SVP Skincare Merchandising at Sephora…

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PROVEN Launches Into Sephora

Personalized skincare brand announces a groundbreaking new partnership with prestige beauty retailer Sephora, bringing PROVEN’s leading skincare personalization technology and skincare solutions to Sephora customers.

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