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This report analyzes the competitive landscape for Vuori, the premium performance apparel brand that has redefined the “athleisure” category with its signature “California Cool” aesthetic. As of 2026, Vuori has successfully transitioned from a niche coastal brand to a global…
Outdoor Voices, the activewear brand once celebrated as a direct-to-consumer (DTC) darling, has closed all of its retail locations. The total number of stores that Outdoor Voices closed is 16. These stores were situated in major U.S. markets, including cities…