True Religion Up for Sale

By 2021, True Religion had closed some stores but still achieved sales exceeding $235 million. This recovery trend continued into the following years, with the company reporting revenues of $467.3 million in 2022.

Despite these challenges, True Religion has maintained a robust presence in the market, with its CEO asserting that the business is as profitable as it was during its peak years as a publicly-traded entity.

True Religion’s strategy includes doubling its North American wholesale revenue over the next three years, signaling a strong focus on expanding its market presence. The brand’s financial health was further evidenced by its performance in 2023, where it garnered $260 million in sales.

In 2023, the brand also introduced it’s first plus-size styles available for sale on the company’s website. Fast forward, True Religion has set ambitious targets, aiming to reach nearly $500 million in revenue by 2027…