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The editors and business leaders responsible for RetailBoss coverage and publishing operations.

RetailBoss is led by founder, CEO and Editor in Chief Jeanel Alvarado and is published by RETAILBOSS INC.

PublicationRetailBoss
PublisherRETAILBOSS INC.
Last reviewedSeptember 27, 2026

Editorial leadership

The newsroom covering the global retail industry.

Jeanel AlvaradoFounder, CEO and Editor in Chief. Responsible for editorial direction, standards and publication strategy.
Alyssa Jade MannExecutive Editor and Partnerships.

Business and audience

Commercial, technology and audience operations.

Alex CabreraTechnology and Agency Partnerships.
Marie DSMarketing and Social Media Content Creator.

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Direct your inquiry to the appropriate desk.

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