Assouline and Scarlett Open a Saint Tropez Boutique at 24 Rue Henri Seillon

Scarlett x Assouline in Saint-Tropez Located in the heart of the village at 24 Rue Henri Seillon, 83990 Saint-Tropez, Scarlett x Assouline is described by local tourism boards as a “boutique unique née de la rencontre entre deux univers d’exception” a unique store born from the meeting of two exceptional worlds.

The space is conceived as a true lifestyle destination, where visitors can discover Assouline’s illustrated books and curated objects while soaking up a particular summer mood of the French Riviera.

The boutique is open all year round, extending the seasonal spirit of Saint Tropez into a permanent cultural address for residents and visitors alike. Culture meets art of living Assouline, often described as a “luxury brand on culture,” is known for turning books into design objects, crafting titles on destinations like St.

Tropez Soleil and St Tropez Yachting alongside collections on fashion, art and travel. In Scarlett x Assouline, these volumes sit alongside unique lifestyle pieces, from decorative objects to writing accessories, creating a space where culture and art de vivre converge…