BELLAMI Hair unveiled its highly anticipated Fall 2023 Silk Seam™ collection, introducing five new exclusive shades, bringing the total color offerings to an impressive 44 – the most available on the market.
The Fall 2023 Silk Seam™ campaign was a vibrant display of modern, edgy, and fashion-forward aesthetics. The photoshoot brilliantly showcased the new shades against a neutral, ethereal color palette, allowing the colors to truly shine. The earthy tones were a nod to natural beauty, diversity, and inclusivity, reflecting BELLAMI’s commitment to ethical sourcing and sustainable production.
BELLAMI has always been at the forefront of innovation in the hair extension industry. The company pioneered ready-to-wear clip-in extensions, making it easy for individuals to express their unique style and have fun with their hair. The Silk Seam™ collection is no exception. It features BELLAMI’s revolutionary Invisi-Weft™ technology, which makes the extensions 30% thinner than traditional lace weft clip-ins. This innovative design allows the extensions to lay flat against the scalp, ensuring a seamless blend with natural hair.
The new shades introduced in the Silk Seam™ collection are as diverse as they are stunning. From the multifaceted Bronzed Amber and the fiery Dark Maple Brown to the complex Dirty Brunette, the icy Vanilla Latte, and the lustrous Dark Honey Cocoa, there’s a perfect match for everyone. Whether you’re seeking natural hues or experimenting with highlights, ombre, balayage, rooted, or marble blends, BELLAMI’s Silk Seam™ collection has got you covered.
But the innovation doesn’t stop at the color palette. Every strand of hair in the Silk Seam™ extensions is meticulously fused onto the weft to minimize shedding and tangling, ensuring the longevity of the extensions. With proper care, these 100% Remy hair clip-ins can last 3-6 months with regular use and up to 12 months when worn occasionally.
BELLAMI also offers a dedicated line of hair care products developed over three years to extend the lifespan of your extensions and enhance the health of your natural hair and scalp. From using the right hair care products to brushing your extensions throughout the day and storing them properly, a little extra care goes a long way in keeping your hair healthy and shiny.