Overview
About Ray-Ban
Ray-Ban is an iconic eyewear brand known for classic sunglass silhouettes like the Aviator and Wayfarer. Founded in the US and now owned by EssilorLuxottica, it is a global leader in eyewear.
Latest coverage
Ray-Ban News
Zalando Hosts Worn Loud With PUMA, Ray Ban and Sony Music
Zalando used its Brand Experience Hub for Worn Loud, a fashion-and-hip-hop event involving PUMA, Ray-Ban and Sony Music.
EssilorLuxottica and Meta Expand AI Glasses With Ray-Ban Audio and Gen 3
The partners introduced Ray-Ban Meta Audio and a third generation of Ray-Ban Meta, widening the assortment, price points and markets for AI eyewear.
Ray Ban Meta Gen 2 Makes Smart Glasses Practical
Ray-Ban Meta Gen 2 takes what worked in Gen 1 and finally makes it feel like true everyday eyewear, not just a cool gadget. With up to 2x battery life, sharper 3K video, smarter AI features and expanded frame options,…
Hypebeast and Ray-Ban Turn a 1960s Icon Into the Ultimate $245 Platinum Anniversary Drop
The Hypebeast x Ray-Ban Mega Balorama drop is more than a glossy accessory; it is a case study in how legacy eyewear and digital media can co-author a collectible with real cultural weight. Leaning into scarcity, nostalgia, and event-driven storytelling,…
How Has Society’s View of Glasses Changed Over Time?
For generations, glasses were seen as tools of necessity, worn only to correct imperfect vision. Today, they are fashion statements, symbols of intelligence, and even expressions of personality. The evolution of eyewear reflects the changes in society itself, from viewing…
Ray-Ban Meta Sales Triple as AI Glasses Hit 2 Million Units Sold
Meta’s 2025 launch of the Ray-Ban Meta Display, Ray-Ban Meta Gen 2, and Oakley Meta Vanguard has put smart eyewear back in the spotlight, with bold promises of seamless AI integration for daily life. CEO Mark Zuckerberg introduced the new…
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