Overview
About Victoria's Secret
American lingerie and beauty retailer founded in 1977, operating over 1,300 stores globally. The brand has expanded into loungewear, sport, and the Victoria's Secret & Co. spin-off.
Lingerie
Company profile, related research, and the latest RetailBoss coverage.
Overview
American lingerie and beauty retailer founded in 1977, operating over 1,300 stores globally. The brand has expanded into loungewear, sport, and the Victoria's Secret & Co. spin-off.
Latest coverage
The retail landscape of 2025 to early 2026 has been defined by dramatic shifts in consumer loyalty and the aggressive restructuring of legacy brands.…
The fashion industry, a global powerhouse of creativity and commerce, has increasingly found itself under intense scrutiny regarding its ethical, social, and environmental practices.…
This RB report identifies and ranks the top 10 fashion and beauty brands that have successfully expanded into the Canadian market. The ranking is based…
This RB report analyzes and ranks the top 10 U.S. fashion and beauty brands that have success expanding their operations into the Indian market.…
The United States lingerie market is undergoing a significant transformation, moving beyond traditional aesthetics to prioritize comfort, inclusivity, and digital engagement. This RB report…
Initially known for its glamorous and exclusive image, Victoria’s Secret dominated the lingerie market through its captivating marketing strategies, which often featured supermodels in…