JISOO Fronts Salomon’s First Global Ambassador Campaign Ahead of October Capsule Drop
Salomon's FW26 IN THE OPEN campaign uses JISOO's first global ambassador appearance to introduce three weather-ready XT silhouettes before an October 7 drop.
RetailBoss Newsroom
Latest News
Latest retail industry news, trends, analysis, and market intelligence covering fashion, beauty, ecommerce, and consumer brands.
The Latest
Reporting on retail strategy, brands, technology and the consumer economy.
Outcast Clothing Takes Over San Francisco’s Portola Festival With an Inconvenient New Pop-Up
The Australian fashion brand turned a 20-by-20-foot bodega-inspired installation into a VIP retail activation with free merchandise, interactive content and festival exclusives.
Adidas Shows Investors Its Performance Product Pipeline at Home of Innovation
More than 200 investors, analysts and media attended adidas’ two-day showcase in Herzogenaurach, with ADIZERO, CLIMACOOL and TECHFIT demonstrations.
CHANEL Designs First Sporting Trophies for the 2027 Boat Race
Two J12-inspired trophies, designed by CHANEL and made by Thomas Lyte, will debut at the April 2027 Boat Race as the women's event marks its centenary.
RIMOWA Opens Its First Mainland China Flagship in Shanghai
The Jing An Kerry Centre flagship combines luggage retail with repair, Re-Crafted buy-back and customization services in a dedicated Shanghai space.
Rhode Enters 19 European Sephora Markets With a Paris Café rhode Activation
Rhode's September 30 launch adds Sephora distribution in 19 European markets and more than 500 stores, with a short-run Paris café designed to connect the activation to purchases.
H&M Studio A/W26 Moves From the London Runway to Stores and Online
H&M Studio's autumn/winter 2026 collection reaches selected stores and hm.com on September 24, one week after its London Fashion Week presentation.
Bvlgari Supports New High Jewelry Training Laboratories in Rome
Rome’s Ernesto Nathan vocational center welcomes students after a €2.7 million redevelopment, with Fondazione Bvlgari helping connect craft education and industry.
Brioni Opens Spring/Summer 2027 La Donna Atelier Preorders With Bespoke Options
Brioni’s women’s collection pairs its Milan presentation with an atelier preview from September 24 to October 1, offering preorders and bespoke personalization.
Golden Goose Turns Its Rome Kids Store Into a Family Celebration Format
The brand's Rome Kids opening illustrates a new in-store format built around private celebrations, sneaker co-creation and workshops for families.
Shopify AI Agents: How Brands Can Enable Meta’s Muse Shopping Channel
Shopify AI agents: a practical guide for brands checking Muse eligibility, product data, Meta channel settings and direct checkout before selling through AI.
Birkenstock Opens UAE-Localized Store at Mall of the Emirates
Birkenstock and Apparel Group have opened a Mall of the Emirates store that adapts the footwear brand’s retail format with design references to UAE culture.
Chanel’s COCO MADEMOISELLE CRUSH ABSOLU Kiosk Makes Its Final UK Stop in Manchester
After London and Liverpool, Chanel’s fragrance kiosk has moved to Manchester’s Exchange Square for a final week of product discovery and small experiential touches.
PARIS/64 Establishes Its U.S. Retail Presence With a SoHo Boutique
The Spanish accessories brand opened its first U.S. boutique at 465 Broadway in December 2025, using a SoHo storefront to introduce its handbags and craftsmanship to New York shoppers.
L’Oréal Paris Connects Global Star Power With Regional Representation at Le Défilé 2026
The 2026 Le Défilé showcased global beauty ambassadors, with Elena Rose highlighting Central America and Andean regions.