H&M Launches on Nordstrom Marketplace Marking First U.S. Curated Retail Platform

Product Selection The launch features a specially curated selection of H&M favorites for women, men, and kids, alongside the brand’s sport collection, H&M Move. Styles will continue to evolve with fresh new arrivals that keep shoppers inspired for seasons to come, with regular refreshes planned.

The offering aligns with H&M’s broader omnichannel strategy, which focuses on expanding touchpoints across both owned and partner platforms.

Leadership Perspective Kate Rogowski, Head of Customer Activation and Marketing for H&M Americas, said, “Our launch on Nordstrom Marketplace marks an important step in making H&M even more accessible to customers across the U.S.

The platform provides a seamless new way for shoppers to discover and experience H&M where they already love to browse, complemented by Nordstrom’s best‑in‑class customer experience.”  Miguel Almeida, President of Digital and Customer Experience at Nordstrom, said, “We’re proud to welcome H&M to Nordstrom Marketplace, expanding our ability to serve more customers on more occasions… Customers shopping H&M on nordstrom.com will have access to all Nordstrom services, including loyalty benefits, customer care support, styling,…