Macy’s Beats the Odds with Best Comparable Sales Growth in Three Years

Macy’s, Inc. reported third-quarter 2025 net sales of $4.7 billion, slightly down 0.6% from the prior year but ahead of its guidance range. GAAP diluted EPS

Macy’s Beats the Odds with Best Comparable Sales Growth in Three Years
Retail

Macy’s Beats the Odds with Best Comparable Sales Growth in Three Years

Macy’s, Inc. reported third-quarter 2025 net sales of $4.7 billion, slightly down 0.6% from the prior year but ahead of its guidance range. GAAP diluted EPS of $0.04 and adjusted diluted EPS of $0.09 both came in above guidance, supported by better-than-expected sales, gross margin, and SG&A discipline.

Third-quarter comparable sales for Macy’s, Inc. rose 2.5% on an owned basis and 3.2% on an owned-plus-licensed-plus-marketplace basis, marking the strongest comp growth in 13 quarters and signaling clear traction in its Bold New Chapter strategy. The company’s go-forward business delivered 2.7% owned and 3.4% O+L+M comparable sales growth, highlighting the impact of store rationalization and investment in higher-performing locations.

Bold New Chapter and Reimagine 125 drive the turnaround

Macy’s, Inc. said its go-forward business showed its second consecutive quarter of comparable sales growth, with Reimagine 125 locations again outperforming the broader Macy’s fleet. Reimagined stores delivered 2.3% comparable sales growth on…

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