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Shopify says its merchants’ products are available through Meta’s new personal AI agent, Muse, adding another discovery channel within Agentic Storefronts. The company’s announcement describes a shopping flow in which Muse searches Shopify Catalog for relevant products and supports purchases in the app with Shop Pay.
Shopify reported sharp month-over-month growth in specialized product categories across U.S. merchants, led by electronics kits, label clips and bar menu displays.
Shopify’s Claude commerce example connects conversational discovery to live product data and a hosted checkout, while keeping payment outside the agent.
The Estée Lauder Companies Inc. has announced WPP as its first ever global media partner, completing the full establishment of its One ELC operating model and marking a significant milestone in its Profit Recovery and Growth Plan (PRGP). As of…
Klaviyo and Shopify are expanding their integration with a sharper focus on international growth, giving merchants a more connected way to manage customer data, regional catalogs, and localized experiences across markets. At the center of the update is Locale Aware…
For Direct-to-Consumer (DTC) brands built online, the next big step isn’t just more clicks, it’s a physical connection. As Shopify’s 2025 Retail Report emphasizes, 57% of shoppers want to touch and feel products in person, while 38% prefer buying online…
99minds, the unified omnichannel gift card and loyalty platform for modern commerce, has set a new industry standard with the launch of multicurrency gift card support for Shopify merchants. This innovative leap empowers Shopify brands to issue, redeem, and manage…
Shopify is a leading website hosting provider for diverse e-commerce sectors worldwide. It’s no surprise that fashion merchants top the list, with over 520,000 apparel online stores flourishing on Shopify’s robust platforms. This represents a substantial portion of its user…
YouTube and Shopify have expanded their partnership, making it easier than ever for merchants and creators to collaborate and thrive. With over 30 billion hours of shopping-related videos watched on YouTube in 2023, the platform is fast becoming a critical…
As a globally recognized retail expert, Jeanel Alvarado is known for her expertise in marketing, e-commerce, merchandising, technology, and direct-to-consumer operations. She is the Founder and CEO at RETAILBOSS, an internationally recognized media publication and consultancy firm that serves as a…