Unilever Sells Kate Somerville Brand to Rare Beauty Brands

A Strategic Shift for Kate Somerville and Unilever Prestige Mary Carmen Gasco-Buisson, CEO of Unilever Prestige, spoke about the rationale behind the sale:“Over the past 18 months, the team has worked diligently to accelerate Kate Somerville’s turnaround.

As the brand enters a new chapter, we believe that its continued growth and success will be best supported by new ownership better aligned to its evolving needs.” This reflects a broader trend within Unilever to prioritize brands that closely align with its long-term vision, while divesting from categories or brands with different strategic priorities.

Rare Beauty Brands’ Vision for Kate Somerville’s Future Chris Hobson, President and CEO of Rare Beauty Brands, welcomed the acquisition as a transformative opportunity:“The acquisition of Kate Somerville is a significant milestone for Rare Beauty Brands.

We have long admired the brand’s innovative spirit and its commitment to results-driven skincare, which aligns perfectly with our mission to create products that delight, communities that empower, and brands that inspire.” Rare Beauty Brands’ experience in building and scaling prestige and luxury skin, body, and fragrance brands…