Vestiaire Collective’s New Study Reveals 70 Percent of Men Buy with Resale in Mind

Menswear becomes a growth engine Vestiaire Collective positions this menswear-focused report as a milestone in its strategy to expand further into men’s circular fashion, supported by the launch of a dedicated men’s category on the platform.

According to the company, the men’s assortment has expanded by 88% over the past three years, making it one of its fastest-growing segments.

This shift is also demographic: mens resale is drawing a younger audience, with 59% of male customers now Millennials or Gen Z, compared with 50% on the women’s side, confirming men as key drivers of the next wave of circular fashion.

For Vestiaire Collective, this audience is central to its mission of accelerating a more circular luxury ecosystem. Why men buy and sell pre-loved Across the report and supporting coverage, three core motivations consistently emerge: value, exclusivity, and sustainability…