Retail

What Happened To Kylie Swim? ‘Social Media Accounts Haven’t Posted In Months’

The Keeping Up With the Kardashians and beauty owner, Kylie Jenner faced backlash over her Kylie Swim line due to poor quality and fit.

Published: Mar 19, 2023 9:58 AM

By Jeanel Alvarado

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What Happened To Kylie Swim? ‘Social Media Accounts Haven’t Posted In Months’

The Keeping Up With the Kardashians and beauty owner, Kylie Jenner faced backlash over her Kylie Swim line due to poor quality and fit. Launched in August 2021, the swimwear collection received mixed reviews, with many customers taking to TikTok to express their disappointment. Issues such as unfinished stitching, sheer fabric, and see-through swimsuits led to widespread criticism.

View this post on Instagram A post shared by Kylie Swim by Kylie Jenner (@kylieswim) In response to the negative feedback, Kylie limited comments on her personal Instagram page and appeared to filter out negative remarks on the Kylie Swim page.

However, this did not stop the criticism from spreading on other platforms like Twitter and TikTok. Amid the controversy, Kylie focused on her pregnancy, the birth of her second child in February 2022, and the promotion of her Kylie Baby line.

Documents obtained by The Sun revealed that Kylie’s legal team had “abandoned” the trademark for Kylie Swim, with the May 2021 trademark application labeled as “DEAD/APPLICATION/Refused/Dismissed or Invalidated.” The reality star has not promoted the brand via social media for some time, and the website has not added any new products recently.

View this post on Instagram A post shared by Kylie Swim by Kylie Jenner (@kylieswim) The brand has not posted on any Kylie Swim social media accounts since June 1,2022 post (see above), not even to inform Kylie’s fan base on what is going on…

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What Happened To Kylie Swim? ‘Social Media Accounts Haven’t Posted In Months’

The Keeping Up With the Kardashians and beauty owner, Kylie Jenner faced backlash over her Kylie Swim line due to poor quality and fit.

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