Pacsun Releases The Youth Report for Insights into Gen Z and Gen Alpha

The report is crafted as a free annual resource for the entire industry, reflecting Pacsun’s commitment to centering youth voices and its belief in open data and collaboration.

“Pacsun has always centered young people in everything we do, and that means listening deeply to Gen Z and Gen Alpha and sharing what we learn along the way, too.

Pacsun has adopted a stewardship role towards young people – this is why we designed The Youth Report as an open resource to provide meaningful takeaways that help others engage, uplift, and celebrate these generations and honor their voices,” said Brieane Olson, CEO of Pacsun.

“By making these findings open to all, Pacsun is showing real leadership…