Beauty lovers and gift givers are celebrating as IPSY launches its coveted 25-Day Advent Calendar for 2025, a limited-edition holiday box featuring 25 surprises worth over $600, all for a competitive price of $149.99. Exclusively available via ipsy.com/shop, IPSY’s calendar sets a new bar in beauty gifting, packed with full-sized products and deluxe samples from iconic brands like Drunk Elephant, Huda Beauty, Smashbox, Too Faced, Maison Louis Marie, Murad, and Elemis.
What’s Inside: 25 Days of Luxe Discovery

The 2025 IPSY Advent Calendar is curated to delight beauty fans, featuring 15 full-sized products and 10 deluxe sample-size goodies. Highlights from this season’s box include:
Drunk Elephant D-Bronzi Drops: “Packed with antioxidant-rich cocoa extract and vitamin F, these drops warm up your complexion for a radiant holiday glow.” Huda Beauty Blush Filter Soft Glow Liquid Blush in Bubble Gum: Dewy, blendable, and party-ready—“A festive flush for every sleigh ride and soiree.”…
Smashbox Always On Mood Board Eye Shadow Palette in Fiery Vibes: A mix of bold mattes and shimmering metallics for expressive, creative holiday looks.
Other standouts include Murad Retinol Youth Renewal Serum, Elemis Pro-Collagen Cleansing Balm, Maison Louis Marie Perfume Oil, Too Faced Lip Gloss, and more, making IPSY’s calendar one of the most expansive and diverse beauty offerings this season.
IPSY’s Gift-Ready Packaging and Festive Surprises Each product is wrapped in luxe, giftable packaging designed to spark creativity and celebrate the spirit of holiday self-expression and play.
For 2025, IPSY introduces an extra layer of surprise: up to four lucky calendar buyers can win a pair of half-carat Round Brilliant VRAI created diamond stud earrings. These additional prizes heighten the thrill of daily unwrapping and amplify IPSY’s focus on unforgettable gifting…
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