FashionLuxury

Lyst Acquired by Zozo for $154M as a New Chapter in AI-Powered Fashion Discovery

On April 10, 2025, London-based fashion tech platform Lyst announced it would be acquired by Japanese e-commerce leader Zozo in a deal valued at $154 million, a move set to reshape the trajectory of global fashion shopping and digital discovery.

Lyst Acquired by Zozo for $154M as a New Chapter in AI-Powered Fashion Discovery
FashionLuxury

Lyst Acquired by Zozo for $154M as a New Chapter in AI-Powered Fashion Discovery

On April 10, 2025, London-based fashion tech platform Lyst announced it would be acquired by Japanese e-commerce leader Zozo in a deal valued at $154 million, a move set to reshape the trajectory of global fashion shopping and digital discovery. This transaction, expected to close before the end of April, makes Lyst a wholly owned subsidiary of Zozo while allowing it to operate independently from its London headquarters with Emma McFerran remaining as CEO.

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