BeautyNews

Maybelline Revises Its 1991 Tagline for Global Campaign With Miley Cyrus

Global ambassador Miley Cyrus returns after recording the Maybelline jingle last year, this time to introduce the brand’s revised wording.

Miley Cyrus seated in a theatre for Maybelline
BeautyNews

Maybelline Revises Its 1991 Tagline for Global Campaign With Miley Cyrus

Image: Maybelline New York, The Beauty of Infinite Possibility (2026).

Maybelline New York announced a permanent change to its tagline on November 10 and launched The Beauty of Infinite Possibility, a global campaign starring Miley Cyrus.

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