Author Profile

Jeanel Alvarado

EDITOR-IN-CHIEF

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

Instagram Growth Platforms for Influencers: Pros and Limits

Instagram Growth Platforms for Influencers: Pros and Limits

For influencers, as you’ve probably guessed, managing an Instagram account is a fundamental assignment. Collaborations, sponsorships, and partnerships are all driven by reach, engagement, and follower numbers. Growing an account isn’t easy. The competition is tough, and the algorithm doesn’t…

FAQSocial Media
ANTA Sports Set to Become Puma’s Largest Shareholder

ANTA Sports Set to Become Puma’s Largest Shareholder

ANTA Sports is set to become the largest shareholder in PUMA, after signing a share purchase agreement with Groupe Artémis, the Pinault family investment company, to acquire a 29.06% stake in PUMA SE valued at €1.5 billion in cash. The move…

News
Top 10 Similar Brands and Alternatives to Tom Ford

Top 10 Similar Brands and Alternatives to Tom Ford

Tom Ford is the architect of modern high octane glamour. His style is defined by power tailoring, characterized by wide peak lapels, strong shoulders, and a slim waist, as well as a unapologetic use of luxury materials like velvet, silk,…

Fashion
Top 10 Brands and Alternatives to JW Anderson

Top 10 Brands and Alternatives to JW Anderson

JW Anderson is a pioneer of contemporary gender fluidity, renowned for his cross pollination of menswear and womenswear. His work is defined by thought provoking silhouettes, subverting traditional masculine and feminine tropes to create a new, inclusive aesthetic. For fans…

Fashion
10 Best Brands Most Similar to Under Armour

10 Best Brands Most Similar to Under Armour

Under Armour revolutionized the athletic market by focusing on the “under” layer, technical base layers that manage moisture and temperature. For athletes and enthusiasts, the best alternatives are brands that prioritize technical innovation, performance first engineering, and a deep athletic…

News
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