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Grupo Boticário, Brazil’s beauty powerhouse, revealed its revolutionary Smart Lipstick®—the world’s first prototype AI-powered lipstick application system. This innovation, developed in partnership with the cutting-edge CESAR Innovation Hub in Recife, marks a major milestone for beauty tech: it’s a device…
eBay, one of the original pioneers of global online resale, made a significant move this year by appointing famed New York stylist Brie Welch as its Resident Stylist and debuting the first-ever eBay Watchlist, a trend report curated through the…
Revolve Group has officially unveiled its new ‘Build a Look’ fashion platform, powered by cutting-edge AI technology from Zelig. This collaboration represents a major leap in online fashion retail—making it possible for shoppers to create personalized virtual closets and mix…
A new class action lawsuit filed August 25, 2025, in Illinois state court alleges that MAC Cosmetics is illegally collecting, storing, and using Illinois consumers’ biometric data through its virtual makeup try-on technologies, without obtaining the informed and written consent…
Aritzia Inc reported an exceptional set of numbers for its fiscal second quarter ended August 31, 2025, delivering net revenue of $812 million, up 32% year-over-year—a record for the Canadian Everyday Luxury retailer. The results, released on October 9, 2025,…
This year’s holiday shopping season is expected to set new records, with U.S. consumers projected to spend a staggering $253.4 billion online between November 1 and December 31, according to Adobe Analytics. The robust growth, up 5.3% compared to last…
The high-stakes nature of the 2025 holiday retail season is palpable, as outlined in the new strategy report by the Boston Consulting Group (BCG). The message: success hinges on agile planning, pricing discipline, and omnichannel execution in one of retail’s…
In June 2025, former Stitch Fix COO Julie Bornstein introduced the e-commerce world to Daydream, a chat-based AI fashion shopping assistant designed to eliminate the endless scrolling, filter frustration, and decision fatigue that plague online fashion discovery. Powered by $50…
In July 2025, a heartfelt op-ed by Diarrha N’Diaye-Mbaye, founder of Ami Colé, sent shockwaves through the beauty industry. After just four years in business and a meteoric rise that saw Ami Colé stocked at Sephora, N’Diaye-Mbaye announced the brand’s…
On October 6, 2025, Adobe released its annual U.S. holiday online shopping forecast—and the numbers are headline-making: $253.4 billion in online sales is expected between November 1 and December 31, 2025, up 5.3% YoY from last year and setting an…